

The GEN Z Workforce
Talent Development Programs to Onboard, Coach & Equip GEN Z to Succeed!
Successful leaders empower companies by elevating the talent development of employees to maximize their contribution and workplace stability.
However, ongoing turnover and retention issues continue to undermine productivity and stability in a tight labor market.
Generation Z will soon comprise about 30% of the workforce. They will build your brands, and be responsible for company growth, reputations, legacies. Yet, they stay only about two years in a company, and 70% expect to change jobs this year.
Do you have a training and leadership development culture that accelerates the potential of new generations so they thrive?
With Personal Brand-based leadership, David helps evolve onboarding, workplace success skills and and continuous development for a new multi-generational workplace dynamic. As a result, employees perform better, faster, and in sync with company mission and values.
David offers new solutions to old norms on professional development. With deep experience guiding GEN Z'ers and Millennials as a personal branding expert, educator and corporate trainer, his keynotes, workshops and training programs :
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Accelerate workplace success skills, connection and commitment, thereby reducing cycles of turnover.
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Enable personal growth with personal branding, improving self-awareness, socialization and decision-making.
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Evolve the training and development culture into one that provides human-centric continuous learning.
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Foster a company-employee brand culture that promotes cohesion, productivity and stability.
Meet David


My purpose: to help others discover their value, vision and dreams to achieve their potential, and live life with clarity and confidence.
Over the last decade, I've had the pleasure to work with +1,000 students, student-athletes, entrepreneurs and professionals from 15 countries. We develop their personal brands and workplace success skills, enhance networking presence and relationship skills, and give them tools to adapt faster and succeed easier.
In 2016, Temple University gave me the platform to launch the country’s first college course on Personal Branding, which led to co-authoring “MY BRAND. MY FUTURE: How to Build a Powerful Personal Brand for Lifelong Success.”
Keynote Speaker & Talent Developer

Throughout my career experiences in strategic marketing and public relations, I focused on brand building and storytelling, working with global companies including Comcast, Intel Corporation, Philips Electronics, PNC Bank, and Sony Ericsson Mobile Communications -- and then as an agency owner helping B2B companies grow and expand.
Author, Brand Builder, Confidence Creator

I experienced firsthand as a Temple University Adjunct Professor the enormous toll the pandemic had on the psyche and outlook of Millennials and Generation Z.
That inspired me to double down on my commitment to coach, mentor and motivate our rising leaders to think differently about themselves. To help them overcome doubt, fear and lack of direction. To help them define a purpose, find a Why and move forward with clarity and confidence.
This generation is ready! They WANT to give their all to organizations. They NEED a modernized training and development culture that is personal growth and values-based. One that creates true connection and cohesion. One that aligns organization and employees with shared values and mission.
My Personal Brand-based empowerment philosophy facilitates company-employee synchronicity based on values, culture and vision.
David co-authored with Karl Speak, My Brand. My Future," a branding e-book designed for entrepreneurs, young professionals & students.
Signature Speeches & Workshops
Programs and Workshops Tailored to Make an Impact
Whether you're nurturing a dynamic sales team, integrating Generation Z into your workforce, or scaling your business, our tailored keynotes, workshops, and training programs are designed to align employee values with organizational goals, driving productivity, reducing turnover, and promoting personal and professional growth. Here are a few topics that can be tailored to your needs:
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The Experience of YOU - How to Create an Unforgettable Personal Brand
Personal Branding matters in a world of snap judgements, where first impressions are created in under 10 seconds. As leaders and business owners, what perceptions do you want clients, colleagues, and prospects to have of your personal brand and your people?
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The Special Care & Feeding of Generation Z: How to Train, Motivate & Retain
From retired Boomers to new Zoomers, the workforce and work culture are evolving rapidly with the entry of a brilliant, supremely connected generation. There's a Yin-Yang to GEN Z - they are also disconnected, often lacking interpersonal skills and direction.
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The 4Cs of Business Differentiation: Coaching, Communications, Collaboration, Culture
Building a winning and sustainable business is a top-down commitment to workplace synchronicity between the company mission and employees’ values that spark alignment, enthusiasm, and predictive success.
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Personal Brand Development to Create Better Revenue Generators
The Know-Like-Trust factor in business is real … but it takes time. Sales teams receive invaluable training on everything … except developing a personal brand. With a heightened sense of self, they have the confidence and interpersonal skills to represent their companies more effectively, create relationships effortlessly and generate more revenue.
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The Essentials of Networking for Millennials & Generation Z
Networking doesn’t come naturally for most people, particularly the young and emerging workforce that was shuttered inside through the pandemic years. Networking is an essential gateway to connecting and developing genuine two-way relationships that can last a lifetime. Participants emerge with strategies and tools – and confidence – to be great at networking.
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Honing Human Skills in the Workforce to Spark Teamwork & Productivity
There are no such things as “soft skills” in business environments today. All skills contribute to a winning culture and cohesion that breeds seamless collaboration and efficiency. Employers today look beyond non-technical and management skills for people who are coachable, relatable, communicative and resilient. Get your people engaged.

The Experience of YOU - How to Create an Unforgettable Personal Brand

Personal Branding matters in a world of snap judgements, where first impressions are created in under 10 seconds. As leaders and business owners, what perceptions do you want clients, colleagues, and prospects to have of your personal brand and your people?
In an actionable session of self-discovery, David guides people through a clear understanding of how to build a genuine and unforgettable Personal Brand, based on values, strengths, and unique characteristics.
A Personal Brand lives 24/7/365. It’s the total Experience of You – and it can be strong or weak, memorable or invisible.
Gain confidence and clarity while creating a personal brand that resonates in-person and online, helping you show up consistently as your best self, able to build genuine connections and valued relationships based on trust.
Top Takeaways include:
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Assessments on the pillars and dimensions of your personal brand that reveal your special values and qualities.
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The power of perception and how to create positive and meaningful experiences that make a difference for others.
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How to network everywhere sharing your value, your stories, your difference.
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Strategies for a powerful personal brand 24/7 across social media platforms.
The Special Care & Feeding of GEN Z - How to Train, Motivate & Retain

From retired Boomers to new Zoomers, the workforce and work culture are evolving rapidly with the entry of a brilliant, supremely connected generation. There's a Yin-Yang to GEN Z - they are also disconnected, often lacking interpersonal skills and direction.
Equip them for success and set the table for an exciting and collaborative future by onboarding and developing reliable contributors and innovative young leaders. How?
Invest in personal growth that propels professional development.
Re-imagine and upskill onboarding and training programs – it’s not costly or complicated and should be connected to your mission and values. It will create a culture of collaboration, empowerment, and performance that becomes a recruiting magnet, business differentiator, and retention solution.
In this speech:
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Learn about Gen Z with industry data, behavioral and attitudinal studies on skills they lack, their goals, the opportunities they want, and factors that prompt them to leave.
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Understand what motivates GEN Z in an employee-employer marriage -- the top characteristics, benefits, and experiences from companies that GEN Z admire.
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Get strategies to train & retain GEN Z with blueprints for internal brand alignment, culture, and meaningful incentives, from onboarding through ongoing engagement.
4Cs of Business Differentiation: Communications, Coaching, Collaboration, Culture
What is the price of true business differentiation? Priceless.
Building a winning and sustainable business is a top-down commitment to workplace synchronicity between the company mission and employees’ values that spark alignment, enthusiasm, and predictive success.
Companies win by differentiating ... or lose with indifference.
Treating employees well is a key factor that consumers cite in brands they trust. Treating employees well breeds a winning culture is exemplified by a workforce that is inspired, happy, and responsive.
Understand how to transform an organization of paycheck collectors into a community of connected culture warriors and brand advocates. It connects with customers to inspire loyalty and trust.
Implement the brand differentiation pillars:
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Learn the hallmarks and five core practices of winning workplace communications.
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Create a coaching and mentoring process that appeals to GEN Z and Millennials and optimizes their performance.
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Embrace what other leaders are doing in human-centered cultures that foster collaboration and employee engagement.
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Elevate the culture of talent development so people reach their potential and pursue passions -- for performance and growth.

Clients and Testimonials










“David is an amazing facilitator of positive change. His instinct, vision and approach got me to my goal (and beyond!) faster and better than I had ever imagined.”
Lynne
Chief of Staff
"David has a truly remarkable ability to connect with the audience on a personal level and a true passion for helping others tap into their own unique abilities.”
Christina
HR Consultant
“I had the pleasure of being mentored by Mr. Thompson during a pivotal time in my career. Each conversation was like a breath of fresh air because of his energy and interest in my success.”
Corrine
Content Architect
“His speech helped us construct a series of tools and skills we can use to find success both in the business world and in our personal lives.”
Trent
Environmental Engineer
“I learned more in 90 minutes with David Thompson on creating my personal brand and how to succeed in my career than I did in 4 years of college.”
Kyle
Creative Director
“What I learned in one event with David Thompson will shape the rest of my career and life.”
Chris
Author
“David’s insights on Personal Branding was so impactful and taught me so much about myself, and led to great job opportunities.”